Pringle of Scotland
The Scottish Group: Pringle of Scotland, Palladium, Over the Moon:
Responsibilities include:
•Seasonal brand campaign development: print, OOH, digital
•Brand management
•International coordination
•Multi channel Strategy development
•CRM and database communication
•Local marketing plan implementation
•Brand Development: Over the Moon
•Local campaign adaptation: Palladium
•Brand and retail campaign development
•Interior store design
•Visual merchandising :store banners, MP4 video, Point of sale boards
